7 Must Have DSLR Video Accessories For Small Business Recording

It’s never been easier for individuals and small businesses to use video in their marketing efforts. Websites like YouTube and Wistia make it simple to have an online video presence. And semi-professional cameras are finally affordable. But before you start recording, check out these dslr video accessories to quickly and easily make your videos look…

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21 Best Business Books That Will Make You More Successful

To reach the next level in your career, you’ve got to learn from those who’ve proven it can be done. That’s why I’m an avid reader. And I can assure you most successful business owners are, too. If you asked me for a list of the best business books I’ve read, they would all be centered…

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10 Content Marketing Tips To Drive More Traffic

The Internet is a crowded place. I recently read there are over 83,000 new blog posts published every hour. Every hour! So is it even possible to stand out in a crowd anymore? Absolutely. It is if you have a strategy to publish and promote engaging content. Want to know what really drives traffic? From…

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How To Build An Effective Customer Referral Program

How To Build An Effective Customer Referral Program                     By now you’ve learned customers don’t grow on trees. And I bet you’ve worked your butt off to build your loyal client base. But have you implemented an effective customer referral program to send you more? One…

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Why CoSchedule Is My Go-To Content Marketing Calendar

Why CoSchedule Is My Go-To Content Marketing Calendar I recently discovered what is arguably the most powerful content marketing calendar I’ve used so far. Thanks to Pat Flynn’s podcast, I am now obsessed with CoSchedule, an all-in-one marketing calendar that brings your content and social media in the same place. Running a business and growing a…

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3 Effective Recruiting Strategies You Can Automate

3 Effective Recruiting Strategies You Can Automate Don’t you just hate getting unsolicited resumes from qualified candidates in your inbox every week? Yeah…I didn’t think so. A couple of years ago, I had no effective recruiting strategies for my company. The only plan I had was to react quickly when I lost an employee. I’d pay…

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7 Essential Tools For Working With A Virtual Assistant

If you’re venturing into the brave new world of working with a virtual assistant, you already know this is going to be a game changer for your small business. We’ve been testing the waters with this in my own insurance agency with excellent results so far. And I know several other small business owners who…

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Customer Service Is Just Foreplay [Book Review]

Customer Service Is Just Foreplay [Book Review] If you know me, you know that I’m all about the path of least resistance. I need step-by-step processes and visual guides. And that’s exactly what I get from Customer Service Is Just Foreplay: The Modern Customer Experience Will Separate You From The Competition by Jason Cass and…

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Episode 17: Nikhil Arora

Meet Nikhil, Co-Founder of Back To The Roots, a company which creates and sells grow-at-home Mushroom Gardens, as well as a self-cleaning AquaFarm. Nikhil and his business partner, Alex, met their senior year at UC Berkley and went from being future investment bankers, to urban farmers and entrepreneurs. Find out how Back To The Roots…

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Episode 16: Paige Davis

Meet Paige Davis, Co-founder and creator of Blue Avocado, a company that creates reusable shopping and lunch containers. With a deep commitment to sustainability, Blue Avocado became certified by the nonprofit B Lab to meet rigorous standards of social and environmental performance, accountability, and transparency. Tune-in to find out how Paige, her sister and her…

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